28th são paulo art biennial

fundação bienal de são paulo, 2008

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within a critical review of the institution’s history and role, which culminated in the empty second floor of the exhibition pavilion, the created brand translates this rupture to the same extent that it points to new paths and articulations.

for the poster and guide’s cover, this premise is established by superimposing the new identity on the biennial’s first edition poster, created by graphic artist antonio maluf.

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(project in partnership with elaine ramos and flavia castanheira)